By Pace Staff Writer
Since the company’s founding 20 years ago, Pace has gone the extra mile to serve our customers with personalized attention and a true understanding of their business. We don’t think of our customers as customers. To us, they are valued partners, and the trust they put in us is a badge of honor. We are dedicated to relentless service, because our partner’s successes are our successes. We combine powerful technology, operational efficiencies, and transparent communication to deliver positive results every day.
At the Express Carriers Association’s 2017 Marketplace, held in Dallas, TX, Pace introduced our new commitment and new brand to current customer partners, potential new customer partners, and current and new freight partners. We participated in exciting conversations around how we can work together to generate improved efficiencies and synergies, with the ultimate goal of Solving Logistics Together to the benefit of each and every stakeholder. The ultimate beneficiary will be the eventual happy recipient of the delivered freight.
The idea of being a dependable partner is embodied in the new logo. The round letters look bold yet graceful, coyly hinting at an underlying confidence. The “p” and the “a” are linked, a subtle yet powerful image of togetherness. The “c” and “e” mirror the first two letters, with an implied intersection cleverly creating the opening of the “c”. Simplicity and clarity define the new word mark. The signature lockup features the new tagline, and our underlying business philosophy – Solving Logistics Together.
The care with which the new logo was created is indicative of the care that goes into crafting the customized logistics solutions we provide to our partners. We know that each customer’s business needs are unique. The better we understand them, the better we can serve you. We adapt our multi-regional ground transportation network to fit your company’s individual needs. This enables us to find new opportunities for efficiency and optimization. Our footprint provides service throughout the Southeast and Midwest, with terminals strategically located in major cities including Atlanta, Nashville, and Savannah.
The new website features an updated color palette and iconography, while a streamlined user interface allows visitors to quickly find information, create a shipment, track a shipment, and more. A new responsive layout looks great anywhere, making it easier than ever to access the information you need on any screen. Ease of communication is paramount to providing an exceptional customer experience, and our website is a key way our customers can keep in touch and stay in the know.
Let us partner with your company to build a versatile logistics solution. By understanding your company’s needs and desires, we are able to combine our specific capabilities in the way that best fits your goals. We’re right beside you every mile, Solving Logistics Together.
©2017 Pacerunners, Inc. All rights reserved.